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IT’S OFFICIAL, SALES REALLY ARE BAD FOR YOUR HEALTH

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07 August 2009
PRESS RELEASE

ONE IN THREE BRITISH WOMEN HAVE PUT THEIR FOOT HEALTH AT RISK FOR FASHION

  • 37 per cent of women have bought ill-fitting shoes
  • 80 per cent of women have suffered from foot problems

In the spate of summer sales, over a third of British women (37 per cent) have bought shoes knowing they don’t fit and are risking their foot health as a result.

According to a new study by the Society of Chiropodists and Podiatrists (SCP), a passion for fashion is leaving UK women with a range of uncomfortable and sometimes disabling conditions. A staggering 80 per cent of women suffer from foot problems, ranging from bunions (15 per cent) and corns (24 per cent) through to cracked heels (39 per cent) and in-growing toe nails (19 per cent).

However, women are not the only ones squeezing their feet into shoes that don’t fit them, with nearly a fifth of men (17 per cent) also having bought shoes in the wrong size. Yet, despite the scale of the nation’s foot problems, 40 per cent of those that have ever had a foot problem have never sought medical advice.

Lorraine Jones, podiatrist from the Society of Chiropodists and Podiatrists said: “Many of us find it hard to resist a bargain and the latest fashion must-have, but it’s important to remember that by buying ill-fitting shoes, you’re not only going to end up in discomfort, but you are also putting your health at risk. What is particularly worrying is that this is just the number of people who are aware that they are buying ill-fitting shoes; many people are wearing the wrong sized shoes on a daily basis without even realising it. Most people in the UK suffer from a foot problem at some point in their lives, and while many are fairly minor, some can be extremely painful and disabling.

“While not all foot problems can be prevented, a large majority of problems do result from incorrect or poor footwear. It is important to wear shoes in the correct size that are appropriate for the activity you need them for. That’s not to say we shouldn’t wear fashionable shoes or high heels, but it does mean that we should give our feet a break and see an expert if there is something wrong. Most foot complains are treatable but if problems are not detected early or treated properly, some conditions can become very serious with patients left in pain and with difficulties walking.”

Top five foot ailments in the UK
1. Cracked heels 27 per cent
2. Veruccas 26 per cent
3. Fungal infections 26 per cent
4. In-growing toenails 19 per cent
5. Corns 16 per cent

Visit www.feetforlife.org for more information.

ENDS

For further information on the Society of Chiropodists and Podiatrists and the "Feet for Life" campaign please contact: Edith Barton-Harvey or Kate Ward at 3 Monkeys Communications on 020 7009 3100 / feetforlife@3-monkeys.co.uk

Notes to Editor

The Society of Chiropodists and Podiatrists is the leading professional body for registered chiropodists and podiatrists in the UK. In short, they’re the UK’s experts for everything and anything to do with feet. Podiatry (also known as chiropody) is the diagnosis and treatment of diseases and other disorders of the feet.

The state of the nation % of people suffering from foot problems by region
Wales 82 per cent
North West 79 per cent
South West 77 per cent
North East 77 per cent
Yorkshire and the Humber 76 per cent
South East 76 per cent
Scotland 75 per cent
East of England 75 per cent
East Midlands 73 per cent
Northern Ireland 72 per cent
London 69 per cent
West Midlands 60 per cent

All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 2138 adults. Fieldwork was undertaken between 17th - 20th July 2009. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).


Soc Chiropodists & Podiatrists  7-Sep-2009
Categories:  Heel pain , Work Wear, Footwear

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Footwear
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